Purpose

The Corporate Strategy was approved by Full Council in February 2019. The strategy remains the key document in describing the council's aims and ambitions.

To support the corporate strategy and the operational delivery of council services, a set of corporate priorities for the period 2021-2025 has been created, as set out at Appendix 'A'. These priorities identify the focus for the council, highlighting areas of potential collaboration between the county council, its partners and the residents of Lancashire to deliver our vision, 'Here at Lancashire County Council we are helping you to make Lancashire the best place to live, work, visit and prosper.'

The priorities are supported by a communications strategy, set out at Appendix 'B'. This strategy sets out how we will take a proactive approach to engage with our people, public and partners. A clear narrative ensures that our audiences understand our purpose and are part of our journey to improve.

Decision

The Cabinet approved the recommendation(s) as set out in the report.