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AGREED: that
 
(i)           
It be noted that the tender process for Advertising
and Sponsorship Partners for a contract period of 36 months, with
an optional contract extension of 24 months. Tender was published
1st October 2024
 
(ii)         
the contract be awarded to the winning 2 bidders for
the Non-Digital Advertising Sponsorship Partners
·        
Award to successful bidder Marketing Force - 41
Roundabouts, 7 Verges,
·        
Award to successful bidder Bay Media - Lampposts
outside City Centre and City Centre Lampposts and bench
ends
 
(iii)        
The tender be awarded for non-digital advertising of
existing sites for a contract period of 36 months, with an optional
contract extension of 24 months, commencing on 1st
February 2025.
 

Reasons for the decision

(i)           
The suitable partnership contracts deliver high
value advertising space for partners, while maintaining
appreciating assets that will produce an income for the
directorate.
 
(ii)         
To secure the renewal of the above contract after
the expiry of the current contract on 31st January
2025.