Purpose

To consider and approve the North Northamptonshire
Cultural Masterplan.

Content

RESOLVED

 
KEY DECISION
 
That the Executive:
 

a)       
Approved the North Northamptonshire Cultural Masterplan for
adoption.

 

b)       
Delegated authority to the Assistant Director of Communities
and Leisure, in consultation with the Executive Member for
Communities, to undertake any activity to develop and with
stakeholders, deliver the action plan for the Cultural
Masterplan.
 
Reasons for Recommendations
– To use the Masterplan to help to ensure that culture
becomes a cornerstone of community cohesion, economic development
and placemaking and to attract increased resources for arts and
heritage across the area, while establishing clear investment
priorities that benefit North Northamptonshire as a
whole.
 
Alternative Options
Considered:
 

1.        
The alternative option would be to not adopt the North
Northamptonshire Cultural Masterplan. However, this is not
recommended. North Northamptonshire would not have a clearly
articulated direction or plan to address the challenges to and
opportunities from developing a high performing cultural, heritage
and creative sector.  Without a Cultural Masterplan, the area
might miss out on valuable opportunities to attract more visitors,
generate increased spending and create jobs. 

 

2.        
Without a coordinated effort through the Masterplan the
potential for collaboration with business, education, and other
stakeholders may remain untapped. This could result in a fragmented
approach, where each organisation operates independently, possibly
leading to duplicated efforts, inefficiencies, and a lack of a
unified vision for the development of the cultural sector and its
contribution to health, wellbeing, place shaping and economic
growth. 

 

3.        
Additionally, by not adopting a Cultural Masterplan North
Northamptonshire might also miss the chance to engage with
potential funders such as Arts Council England around defined and
aligned objectives, which could result in the area continuing to
underperform in our leverage of external funding.